12/05/18

LETSGETCHECKED LAUNCHES ‘LONGEVITY LAB’ POP-UP EVENT WITH SENSE NEW YORK

AIMS TO RAISE AWARENESS OF TWO LEADING CAUSES OF DEATH IN THE U.S. WITH AT HOME HEALTH TESTS

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Accessible healthcare, once a dream for New Yorkers, is now becoming a reality thanks to the launch of the ‘Longevity Lab’ from LetsGetChecked,  the medical technology platform that helps track, monitor and improve your health from home or on the go. The ‘Longevity Lab’ aims to empower consumers to start their health journey through at home testing and easy access to online, personal results.

The ‘Longevity Lab’, launched by brand experience agency Sense New York, strives to empower New Yorkers to start their health journey, and take control of their future by testing for two of the biggest killers in the U.S; cardiovascular disease and diabetes.

 

In 2018, an estimated 987,000 New Yorkers have diabetes, and 19% of cases are currently undiagnosed. Meanwhile, cardiovascular disease is responsible for a third of all deaths in the U.S. every year, with approximately 84 million people living with some sort of cardiovascular disease.

 

Peter Foley, founder of LetsGetChecked says “We offer our customers the necessary tools to track, monitor and improve all aspects of their health. At The Longevity Lab, we strive to raise awareness around two of the biggest killers in the U.S, diabetes, and cholesterol. This event showcases only a small portion of the at-home tests we have to offer, however, when it comes to taking control of our health, we all need to start somewhere. Preventative healthcare is the only healthcare approach we should be taking in today’s busy world.”

 

“LetsGetChecked is an open, patient-led service that makes health care accessible to everyone, and at this event, you will have the opportunity to start your personal wellness journey with LetsGetChecked using our at-home health tests,” Foley added.

 

 

“Healthcare marketing is renowned for being bland and boring, but as revolutionary brands like LetsGetChecked make services more appealing and convenient, it’s important that the experiences that go along with them are equally engaging and attractive,” said Sarah Priestman, President, Sense New York. “LetsGetChecked is removing the stigma that healthcare is inaccessible. The ‘Longevity Lab’ will play a key experiential role in health and self-care education.”

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